About Cedevita | Cedevita History

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CEDEVITA IS BORN!

In the same year that Neil Armstrong set foot on the Moon, the geniuses from the PLIVA pharmaceutical company invented an instant drink with 9 vitamins and called it - Cedevita. It was a small step for them, but a giant leap for all vitamin drink lovers!

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BENEFICIAL FROM THE START

While the world was experiencing Pong fever, the world's first video game, in Croatia the refreshment enthusiasts of this beneficial drink were buying their Cedevita in pharmacies, like medicine.

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A LOOK TO REMEMBER

The streets of America are full of people hurrying around with the latest invention pressed to their ears: mobile phones - at the same time, Cedevita presents its new packaging that will soon become a true design classic.

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BIG TIME REFRESHMENT

Film buffs all around the world enjoy watching the blockbuster Jurassic Park, meanwhile, the new big 1kg Cedevita packaging makes sure that nobody runs out of their favourite vitamin drink during the tense movie.

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THE DRINK FOR THE 21ST CENTURY

The omnipresent and all-knowing Wikipedia is online for the first time, and Cedevita proudly enters the new century, recruiting new faithful followers as a part of the Atlantic Grupa company.

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VITAMINS UNDER PROTECTION

We are all still getting used to the new Euro currency… and Cedevita has a new brick shaped packaging, designed for the even better protection of its freshness, flavours and precious 9 vitamins.

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CEDEVITA, ANYONE?

The famous Janica Kostelić is overall winner of the World Cup skiing championship, and her supporters toast each other with Cedevita - because, from this year on they can enjoy Cedevita not only at home, but in a restaurant or in their favourite bar too.

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CEDEVITA'S NEW LOOK

From now on you can carelessly surf the newest Internet hit: Facebook, and prepare Cedevita in the same time - you won't spill it on your keyboard because Cedevita has a new ergonomically designed bottle that fits in your hand perfectly!

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FOR A GLASS OF REFRESHMENT

With the new Cedevita sachets every bar guest can enjoy a glass of the freshest Cedevita… and discuss with friends what the ending of the last book of the Harry Potter series will be.

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CEDEVITA ALWAYS AND EVERYWHERE

Sport aficionados celebrate the official best athlete in the world: Usain Bolt - but also the launch of the new Cedevita GO!, the innovative packaging that enables the preparing and enjoying of Cedevita on the move.

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NEW TEAM MEMBER

Even though the summer of 2014 was hot, fans of Croatia's national football team were trembling in the cafes, watching the public broadcasts of games from the World Cup in Brazil - luckily, that year Cedevita introduced new, larger 19 grams sachets for cafes and restaurants, so football fans enjoyed in 25% more refreshment!

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ALWAYS FRESH, ALWAYS NEW

While we are still reflecting upon the most important events of 2015, one thing is sure: Cedevita is experiencing its latest makeover, but it's still that good old Cedevita!

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